International brokering, business mentoring and professional services
Smarter
Limited
London, United Kingdom
Ken J. Davey, Founder & Managing Director
Smarter Sales Training
Welcome to
Smarter Sales Training
Improving clients’ sales effectiveness and sales success through effective ‘rainmaker’ strategies.
In many industries, the competitive focus is shifting from services to experiences. In account management, the client experience reflects the quality of the relationship between supplier and client organisations. Indeed, competitive advantage based on building global supplier-client relationships may be longer-lasting than competitive advantage based on services. Companies cancel services, but they less easily cancel people; especially those that have served them well.
WHAT WE DO
Smarter run a series of training interventions to help improve participants' business development skills, tools and confidence, in order to win and retain more long-term business that is underpinned by strong and stable business relationships.
Smarter Brochure
Our courses are designed as an interactive workshop where participants ‘role play’ to help focus their needs to improve consultative selling skills, gravitas and credibility, in order to develop more successful client facing experiences. During the workshop, Smarter
provide the experience and insight needed to develop successful client facing experiences; by leveraging experience from working with some of the largest and best-known companies in the world.
OUR SERVICES
Our Services include:
1. Professional Services Firms
One Day Workshop
- Relationship Management
- Business Development
- Working with Procurement
- The Role of the Lead Partner
2. Small & Medium-Sized Enterprises
Taster Workshop
- Introduction to Sales and Marketing
- 5W1H
- Creating an Elevator Pitch
- Introduction to Business Development
3. Small & Medium-Sized Enterprises
One Day Workshop
- Relationship Management
- Developing a Marketing Plan
- Pricing Strategies
- Prospecting
- Advanced Business Development
- Business Opportunity Networking
To succeed in sales today, you must “make it rain”. But rainmakers are not born - they are made; and every company can improve their sales effectiveness and sales success; through effective ‘rainmaker’ strategies and the application of best practice sales concepts. The following best practice sales concepts (BPSC) have been compiled to support the Smarter
training interventions:
1. Business Development
2. Account Plans
3. Working with Procurement
2. Account Plans
3. Working with Procurement
4. Master Service Agreements
5. Account Management
6. The Role of the Account Director
5. Account Management
6. The Role of the Account Director
OUR CLIENTS
Working on a discreet basis with only one or two clients at any one time, is a key part of Smarter’s
strategy.
WHAT OUR CLIENTS SAY
“The feedback comments at the end were very helpful, not only for me, but also as a signal of the confidence and ability of the team as well.”
Andy Peat, Head of Business Development & Marketing, McGrigors LLP
CONTRACTS & FEES
Contracts to perform sales training interventions are usually undertaken on a fixed fee basis to include: preparation, delivery, feedback and, all workshop materials & handouts.
KEY PROJECTS PREVIOUSLY UNDERTAKEN
Designed and delivered a business development training programmes for the business development team of a top thirty law firm.
Helped design and set up a language school to provide ‘business vocabulary’ to professionals.
Approved provider of leadership and management training to the London Leadership & Management Specialist Advisory Service.
Other projects...
Approved supplier and speaker to Business Link London.